Full Name
Gonzalo Del Fa
Job Title
Chair
Company
Hispanic Marketing Council
Bio

For the past 25 years, the Hispanic Marketing Council (HMC) has championed the Hispanic market in corporate boardrooms and advocated for increased investment in Hispanic marketing strategies—all while ensuring that experts with trusted Hispanic market expertise are at the forefront of this discussion. Through our collective thought leadership initiatives and groundbreaking research, we have helped marketers gain understanding, and our member firms have helped them achieve market share, increase revenue and grow profits by reaching and connecting with Hispanic consumers. As such, our association has grown to represent more than 25,000 marketing, creative, research and media executives who have trusted and proven Hispanic marketing expertise.

Gonzalo Del Fa