As Vice President of Pacific Northwest Ad Sales for Vevo, Hillary McPadden leads a sales team that helps brands and agencies reach target consumers across the television and digital landscape. Recently, Hillary’s focus has been centered around educating the marketplace on the power of Vevo's music television content, and its ability to amplify reach and audience connection through the natural evolution of consumer’s video streaming habits. With 10+ years of experience in media, she brings experience from various sales positions at SPIN, PopSugar and Conde Nast.