Name
Panel: Ad-Supported Streaming TV FTW
Date & Time
Wednesday, November 17, 2021, 12:00 PM - 12:35 PM
Rob Holmes
Description

Panel: Ad-Supported Streaming TV FTW

The rapid rise and widespread penetration of ad-supported streaming television offerings is the media story of the young decade, and its growth trajectory among consumers and marketers appears limitless. We dig into how some of the major aggregators and incorporators of AVOD & FAST programming are transforming the traditional TV landscape, what its future looks like, and the significant challenges that still lie ahead.